Why You Need A PM - A Series of Short Stories

Over the next few posts I will bring you a series of stories demonstrating why having a good PM is important regardless of the size or maturity of your company. 

These are my personas:

• Hot Stuff, a three person startup launching the next best thing since sliced bread.  They are on a shoestring budget and trying to get to market as quickly as possible.
• Three's Company, a small (under 25 employee) company that has been around for a while and is undertaking their first joint venture to bring a new feature to market.
• Growing Pains, a medium sized company who is expanding their business and turning the corner to becoming a large corporation.  Morale is dropping and they're experiencing a higher than average attrition rate.  
• Tumbling Tumbleweeds, a small to medium sized company that is not necessarily looking to grow, but are seeing user stagnation and are not sure what to do next.

I'll try to keep it interesting and look forward to your comments.